Olaf Purvis: A Journey of Success and Resilience

img Jey Bukitvista | October 18, 2023

Hello, I’m Jey, currently interning with the Human Resource team at Bukit Vista. You might have come across my previous blog posts and articles, where I’ve shared insights about our company culture and stories from our dedicated employees. Today, I’m excited to introduce you to one of the inspiring speakers from our All Hands meeting on October 17th, 2023 – Olaf Purvis.

Olaf Purvis. Source: https://banyuwangi.times.co.id/news/berita/i7weui7gz4/bukapo-bantu-pelaku-umkm-bali-di-masa-pandemi

Olaf, has carved a path of success through his years of experience and remarkable achievements. With a dynamic career spanning various industries and roles, Olaf has become an influential figure in the business world. From his early journey in the United States in 1992 as a Chevron station manager before making a pivotal move to Bali in 1996.  In Bali, he joined PT Patra Jasa as an Assistant Manager of Finance, marking the beginning of his remarkable journey.

From 2000 until 2001, he worked as a General Manager at PT Mitra Tours And Travel, a subsidiary of PT Patra Jasa, where he gained invaluable insights into the travel and tourism industry. Transitioning to new challenges, from 2002 to 2005, he took on the role of a general manager at HighMark Creative Communication Service, showcasing his adaptability and leadership skills. His journey reached new heights when, from 2013 to 2018, he held the position of chairman at Media Network Consolidated Group, displaying his prowess in the media and communications sector.

Our host, Amanda, briefly explain Olaf Purvis’s career journey and experience.

Fast forward to 2020, and he has been driving the success of BukaPo as the founder and CEO, while simultaneously founding MixMedia, adding to his impressive list of achievements. In this article, we will delve into the life of Olaf Purvis, exploring his journey, insights, and the resilience he displayed in the face of the COVID-19 pandemic.

Resilience in the Face of COVID-19

One of the most crucial insights shared by Olaf is the significance of perseverance during challenging times. His experience during the COVID-19 pandemic exemplifies this. When faced with difficult decisions, he chose to double down and pivot rather than give in to uncertainty. This resilience and determination led to the creation of Mix Media and BukaPo, which now stand as successful ventures.

Recognizing the shift in consumer behavior and the need for digital solutions, he steered his companies towards online platforms, ensuring their survival and continued growth. His strategic decision-making and ability to pivot in the face of adversity played a crucial role in mitigating the impact of the pandemic on his businesses.

Olaf answered questions posed by our host.

“The COVID-19 pandemic taught us the importance of agility and the need to embrace digital transformation. It was a challenging time, but we emerged stronger by adapting to the new normal and seizing opportunities in the digital space.” – Olaf Purvis

His story is a testament to the power of perseverance. Instead of resorting to layoffs or drastic cost-cutting measures, Olaf and his team chose to pivot their business. They harnessed their creative energy to launch Mix Media and BukaPo, innovative platforms that would cater to the evolving needs of consumers during the pandemic. This bold move not only saved jobs but also attracted the attention of investors, propelling both companies to impressive growth.

Olaf’s journey serves as an inspiration for budding entrepreneurs, demonstrating that even in the face of adversity, determination and adaptability can lead to remarkable success. It reminds us that challenging times can be opportunities for innovation and growth when approached with the right mindset.

Insights from Olaf Purvis

Olaf’s journey as an entrepreneur has provided him with invaluable insights into building successful businesses. Here are some key takeaways from his experiences:

1. Prioritize Trust and Honesty

Trust and honesty are the cornerstones of any successful business. Olaf stresses the importance of building trust, not only with clients and customers but also within the internal team. Being honest about your capabilities and limitations as a company, and openly addressing mistakes, can reinforce trust and credibility. Trust becomes a powerful currency that can open doors to collaborations and opportunities.

Establishing trust with clients and customers is a fundamental aspect of building a successful business. It’s about consistently delivering on promises, providing exceptional service, and being transparent about what your company can offer. Trust leads to satisfied customers who return for more and recommend your services to others. It’s a cycle that perpetuates success.

Furqon, a member of the PR team at Bukit Vista, posed an insightful question.

Honesty is another key aspect of this principle. Openly addressing mistakes and limitations as a company builds credibility. Admitting when things go wrong and taking steps to rectify them demonstrates integrity and a commitment to improvement. Customers and partners appreciate this honesty and are more likely to maintain trust in your brand.

For entrepreneurs, the lesson here is clear: prioritize trust and honesty in every facet of your business. Whether dealing with clients, customers, or your internal team, these principles will be the foundation on which you can build a lasting, successful enterprise.

2. Flexibility in Leadership Styles

In a dynamic business landscape, leadership styles should not be rigid but flexible. What works for one team or project may not work for another. Olaf has experienced this firsthand as he transitioned from the travel industry to media and communication and then ventured into the world of startups.

In the corporate world, he learned the importance of a structured, organized approach, where clear hierarchies and processes were critical for success. In contrast, the startup environment demanded a more agile and hands-on leadership style, where adaptability and quick decision-making were paramount.

Olaf’s ability to flexibly adapt his leadership style to suit the specific needs of the moment has been a key factor in his success. Aspiring entrepreneurs should take note and be ready to adjust their leadership approaches to meet the demands of different business contexts.

3. Embrace Innovation and Change

Innovation lies at the heart of entrepreneurship, and Olaf emphasizes the importance of embracing change and adopting innovative approaches. By staying ahead of industry trends and leveraging new technologies, entrepreneurs can gain a competitive edge and drive their businesses forward.

4. Foster a Strong Company Culture

Building a successful company goes beyond financial success. Olaf believes in nurturing a strong company culture based on open communication, collaboration, and a shared vision. By fostering a positive and inclusive work environment, entrepreneurs can attract top talent and create a cohesive team that is motivated to achieve common goals.

Jing, the CEO of Bukit Vista, asked a question about Olaf’s company.

5. Continuously Learn and Adapt

Entrepreneurship is a journey of continuous learning and adaptation. Olaf emphasizes the need for entrepreneurs to stay curious, seek knowledge, and be open to new ideas. By staying agile and adaptable, entrepreneurs can navigate challenges and seize opportunities for growth.


Olaf’s entrepreneurial journey is a testament to the power of resilience, innovation, and strategic decision-making. From his early ventures with PT Mitra Tours And Travel to his role as the driving force behind HighMark Creative Communication Service, Media Network Consolidated Group, BukaPo, MixMedia, Olaf has consistently demonstrated his ability to navigate challenges and achieve remarkable success.

His insights and experiences serve as a valuable source of inspiration for aspiring entrepreneurs, highlighting the importance of embracing change, fostering a strong company culture, and continuously learning and adapting.  If you’re inspired by Olaf’s journey and interested in reading more about inspirational figures, visit our All Hands page.

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