Company Branding – Typography

img Jey Bukitvista | September 14, 2023

Background

  • [Simple, concise, but fundamentally explained]

Details

Font Type NamePositioningNotes
Contrail One image.pngHeadlinesRepresent Bukit Vista signature on online presentAlways Uppercase & Bold
Source Sans Proimage.pngSub-headlinesUse this as a main font on Social MediaFont size cannot be bigger than 56Line spacing 66
Hind Guntur Lightimage.pngBody copyCan be use on Uppercase and LowercaseBold only can be used to emphasize some words Maximum bold use in single paragraph is 3 words only

Get Fonts here

Using fallback font

In cases when you can’t use the fonts requires (or it doesn’t contain the characters needed), you have to chose one of our fallback fonts.

For example, you won’t be able to read “안녕하세요” in the fonts provide, because it doesn’t contain Korean alphabet characters. So those displays using the default sans-serif font for whatever operating system you’re reading this on.

If you can’t use any custom fonts in your work, try commonly available defaults in this order:

  • Default sans-serif for the platform
  • Helvetica Neue
  • Helvetica
  • Arial

Examples

Guest Squad

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Partner Squad

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Employee Squad

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